The Transportation Sustainability Research Center (TSRC), under the direction of Dr. Susan Shaheen, have released their car-sharing outlook for 2014. Despite the entrance of peer-to-peer application based rideshare companies, the outlook for carsharing remains steady. Angelenos are still patiently waiting for LADOT to select another carshare provider since Hertz bailed on their awarded contract.
Spice Girl Mel B. has ventured into the app based transportation business, cofounding ToroRide, a black car service to rival Uber, perhaps. Los Angeles is the only market they are in at the moment and appears to be a service for the elite, while Uber is available nationwide.